Mzinga Showcases Visionary Thought Leadership at Upcoming Online Community & Learning Industry Conferences
Mzinga executives to present key strategies and solutions focused on leveraging the power of community to improve HR, marketing and customer service
Boston, MA — April 10, 2008 — Mzinga ( http://www.mzinga.com/pr/), the leader in business social media and Learning 2.0 solutions for the workplace, marketplace and extended enterprise, today announced its participation in a series of conferences focused on deriving business benefits through online community and learning. Showcasing the company’s best practice expertise, Mzinga thought leaders will conduct various speaking sessions, underscoring the company’s market leadership.
At each event, Mzinga executives will share how online communities and social learning can serve as an effective medium to help businesses harness the wisdom of crowds to improve customer loyalty, enhance product innovation, drive workforce productivity and retention, and stimulate growth and return on investment.
Beginning today in Las Vegas and continuing throughout April, Mzinga will demonstrate its industry thought leadership and its targeted solutions to address the business needs of HR, marketing, and customer service buyers at the following events:
- Elliott Masie's Learning Systems ‘08
April 10-11, 2008, Las Vegas, NV
Mike Merriman, vice president of services and support at Mzinga, will participate in a panel entitled “The Future of Learning Systems: Interviews with CLO/CTO From Suppliers.” A long-tenured Mzinga executive and former director of research in applications development for Gartner Group, Merriman has more than more than two decades of experience in product research, development and delivery, industry analysis, and business development in high-tech software.
In advance of the event, Dave Wilkins, Mzinga senior director of product strategy, participated in a podcast interview with Elliott Masie in which Wilkins discussed expected changes and trends in learning and technology, the impact of the economy on the learning field, and future plans for Mzinga.
Mzinga is a supporting sponsor of the Learning Systems conference, which focuses on organizational learning and the deployment of key learning systems within the enterprise.
- Forum One Online Communities Business Forum
April 14-15, 2008, Santa Fe, New Mexico
Aaron Strout, vice president of new media at Mzinga, has been invited to host the session “Community Value & Revenue Techniques” at this invitation-only event, which brings together business leaders who drive active online communities to explore models and tactics, industry trends and future strategies.
Representing Mzinga, an event sponsor, Strout will give perspectives on the dimensions of value of online communities, as well as specific examples of revenue techniques during the session.
Strout, an active blogger and social media expert, was recently featured in U.S. News & World Report for incorporating blended social media into his recruiting and hiring practices.
- The eLearning Guild Annual Gathering 2008
April 14-17, 2008, Orlando, FL
Dave Wilkins, senior director of product strategy at Mzinga, will present two sessions at this event, which focuses on implementing eLearning throughout the enterprise.
In his first interactive session, “LMS + Community: Like Hand and Glove,” Wilkins–an avid speaker, author and respected voice within the corporate learning industry–will explore how organizations can incorporate user-generated content and social networks within formal learning systems to foster just-in-time learning and drive workforce productivity and performance. To illustrate the business value of social learning, Wilkins will draw on methodologies and featured case studies from his recently published white paper, “How Workplace Communities will Transform Your Business.”
Wilkins’s second session at the event, “Team-based Authoring, e-Learning Games, and Web 2.0,” will focus on strategies for integrating Web 2.0 technologies into traditional courseware.
Mzinga is a silver sponsor of the eLearning Guild Annual Gathering, and will also be showcasing its workplace community and Learning 2.0 solutions in booth #101 during the conference expo.
- Web 2.0 Expo
April 22-25, 2008, San Francisco, CA
At this global gathering, the technical, design, marketing, and business professionals who are building the next generation Web will come together to examine the current state of the Web ecosystem while also exploring the future of the Web 2.0 universe.
A silver sponsor, Mzinga will be in booth 210 at the event, where the company will showcase its online community solutions for marketing, human resources and customer service professionals, as well as “We Are Smarter Than Me,” the ground-breaking community project and book series co-authored by Mzinga Chairman Barry Libert.
- Bersin & Associates’ IMPACT 2008: The Business of Talent TM
April 22-24, 2008 in St. Petersburg, FL
Mzinga is the online community platform provider as well as a sponsor of this premiere event, which is presented by leading learning and talent management analyst firm Bersin & Associates.
Dave Wilkins, senior director of product strategy at Mzinga, will participate in two hosted luncheon sessions: “Social Networking in Learning” with David Mallon, analyst at Bersin & Associates; and “Global LMS Deployments” with Chris Howard, principal analyst and director of research at Bersin & Associates.
Additionally, Mzinga Chairman and “We Are Smarter Than Me” co-author Barry Libert will continue his thought leadership momentum through several executive speaking engagements. Libert is the visionary behind Mzinga’s mission to enlighten and educate C-level executives on the value of crowd-sourcing through online community and its profound impact on businesses today.
- 2008 Agri-Marketing Conference
April 16-18, 2008, Kansas City, MO
Libert was invited as a keynote speaker to address the attendees of this conference, which highlights industry innovation that will shape the way executives conduct business in 2008. In his general session, Libert will educate attendees on how to successfully draw upon the power of community and collaboration to realize business results.
- Milken Institute Global Conference 2008
April 28-30, 2008, Los Angeles, CA
Mzinga is a sponsor at the Milken Institute’s Global Conference, which brings together thought leaders from around the world to discuss, debate and deliberate today's most pressing social, political and economic challenges.
Over the course of the four-day event, Libert will speak on the panel “Moving From Me to We: The New Competitive Edge,” as well as moderate an interactive breakout session with Mzinga community experts on “Social Networking for Companies,” in which participants will gain hands-on practice evaluating and planning community strategies, and learn how to be prepared to embark on the latest revolution in business today - social networking and community. Libert will also hold a book signing of his “crowdsourcing” book “We Are Smarter Than Me” at the event.
About Mzinga
Mzinga is the leading provider of business social media solutions to drive growth, innovation, and learning. Its combination of highly scalable technology, rich domain expertise, and moderation services enables businesses to harness the collective intelligence of employees, customers, and partners to achieve tangible business results. Marketing, customer service, and human resources professionals deploy Mzinga’s “pervasive community” solutions to achieve higher revenues, lower costs, and greater workplace satisfaction.
Mzinga, whose name means “beehive” in Swahili, is headquartered in Burlington, Massachusetts, and is generating more than $30M in revenue with 150 employees. With 14,000 communities under management, Mzinga services more than 1 billion monthly page requests from 27 million users in 160 countries worldwide.
Mzinga’s marquee list of customers includes such global brands as ABC, AOL, CBS.com, iVillage, Chevron Corporation, Johnson & Johnson, Marsh, Inc., Mercer, Prudential Financial, Deutsche Post World Net, United Nations Development Programme, and Depository Trust & Clearing Corporation.
For additional information, visit http://www.mzinga.com/pr/
To join the conversation, visit http://www.mzinga.com/blogs/
To learn more about We Are Smarter Than Me, or to contribute to the next edition in the series, visit http://www.wearesmarter.org.
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