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Colin Browning

Colin Browning
Sr. Director, Workplace Communities


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Colin Browning

SXSW: Quick Observations

SXSW is incredible and overwelming in the amount of great people that are here and the information at the sessions.  Later I will post more interesting, or at least more well thought out comments.  For now, here are my first few impressions of this incredible event:

  • Meeting fellow attendees is as valuable (or more) than listening to the presentations
  • Presenters that value and include the voice of the audience (through Twitter/Meebo/Utterz) will be incredibly successful, those that don't, won't
  • Social media is great AND becomes more powerful when you make real-world connections (post to follow to clarify/elaborate)
  • Fascinating to see that the typical tradeshow booths don't work well here. What does: Bloghaus, working into the talks (props to Utterz), and the parties!

That's all for now. Much more to follow.

/cb


Mon, Mar 10 2008

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