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Jim Storer

Jim Storer
Sr. Director, Social Media Strategy
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Jim Storer : Return on Community
C20 Conversation - Brad Zylstra, Alticor
I caught up with Brad during a break at the Community 2.0 Conference. He talks about what it takes to move a community initiative along in an established company. He also shared his thoughts on executive involvement and how a company's culture impacts a community initiative. Finally, he talks about how important it is to get involved in your community before you launch, so they're know who you are and what you're trying to do. Download this podcast or stream it below. Here's the picture from Nancy White's keynote that's referenced in the podcast.



Thu, May 22 2008

Comments
Brad, sounds like you made some great choices and had your strategies well thought out. (Thanks Jim for making this available)
I'll have to attend next year.
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