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Community Engagement Services
Driving Member Adoption & Community Success
To ensure that your community or social media initiative thrives, Mzinga Community Management Services are bundled into each solution, from the initial setup through our ongoing services and support, to ensure that you're realizing its maximum potential.
Our Community Managers are the face of our expert team of Services personnel—a team that's highly skilled in developing, deploying, and managing vibrant client communities that solve business challenges.
Acting as your dedicated point-of-contact, your Community Manager works to make sure you benefit from our years of best practices, expertise, and proven success throughout the lifecycle of your solution:
Initial Consultation
- Establish your community business plan, including goals, metrics, and community guidelines
- Develop decision-making guidelines
- Share our best practices for community member adoption
- Plan transition of key business processes
- Coordinate relevant systems integration
Solution Design
- Configure your community framework and design, including branding, user interface, navigation, and site terminology
- Load initial community membership data, if applicable
- Develop a comprehensive membership acquisition and retention strategy, to ensure your community thrives
Ongoing Programming & Moderation
- Manage both your site activity and content
- Formulate programming activities to engage users and foster member interaction
- Provide blogging and podcasting support for your executives, thought leaders, subject matter experts, and all participants
- Schedule mentoring consultations for your internal community managers and champions
- Share discussion forum best practices to communicate and collaborate for FAQs, innovation, etc.
- Encourage membership for your community champions in a private community of Mzinga clients, to foster collaboration and shared knowledge
- Provide responsive live and online support, so you get the answers and help you need when you need it
Optimization & Reporting
- Manage ongoing reporting & analysis to track the value of your community back to your organization’s performance
- Provide expert consulting for solution growth
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