Get a bigger bang for your marketing buck
Mzinga’s social media and moderation solutions enable you to engage and interact with your prospects, customers, and enthusiasts, and then use their participation to grow your business.
Whether integrated into your existing web presence or as a separate destination portal, our social media solutions will help you open up lines of communication, build brand loyalty, and gain more customers. Here’s how you do it:
- Generate demand and increase revenue by developing deeper ties with prospects and building trust. On average, customers engaged with social media spend 54% more than their non-social peers.
- Establish brand champions to communicate your message through viral channels—and let the community work for you to generate referrals, share product reviews, and foster innovative ideas. Drive offline viewership, online readership, and increased ratings to maximize site traffic and increase advertising revenue.
- Improve customer satisfaction by giving customers a voice. In a recent study, 89% of best-in-class companies reported year-to-year improvements in customer satisfaction due to social media.
- Extend your brand visibility & reach by giving your customers, prospects, and partners a voice and interacting with them on a regular basis to create brand buzz and extend PR access.
- Improve retention by streamlining customer communications and increasing your response rate to customer issues. Customers who use social media and community remain customers 50% longer than non-community users.
- Advance market research and foster product innovation by conducting online focus groups and leveraging the collective insight, wisdom, and creativity of your customers, prospects, partners, and employees—without the expense of costly research and travel.
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