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Videos : Watch and Learn


7 Rules for Building a Business Community
Featuring: Barry Libert, Chairman, Mzinga

Get Barry’s insight on the simple, anecdotal guidelines that all businesses should adopt for building and fostering successful online communities.

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“We” Company Attributes
Featuring: Barry Libert, Chairman, Mzinga

Listen as Barry outlines the difference between a “Me” company that operates within a traditional business model, and a “We” company, which benefits from the wisdom of the masses.

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Social Marketing for the Media Industry
Featuring: Rusty Williams, Sr. VP of Business Development, Mzinga

Listen and learn how featured media networks are leveraging social media to engage their audiences and build brand visibility.

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“We” Company Best Practices
Featuring: Jim Storer, Sr. Director of Social Media Strategy, Mzinga

Watch and listen as Jim shares his take on how online communities and social media have evolved over the years into a new method that helps provide business value.

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Wisdom of Crowds
Featuring: Barry Libert, Chairman, Mzinga

Listen as Barry provides states his case on how the insight of the masses drives more business power than individual experts.

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The Power of “We”
Featuring: Barry Libert, Chairman, Mzinga

Hear Barry explain the “Power of WE” to business leaders at the Warrillow Summit (May, 2008). During this 10 minute video, Barry highlights the benefits of being a “WE” or open/transparent company, why “WE” matters and how to get started on your “WE” journey.

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Evolving Leadership Roles in the “Social” Enterprise
Featuring: Barry Libert, Chairman, Mzinga

Watch as Barry and colleague, Aaron Strout talk to executive producer of Skillsoft, Shawn Hunter, about the need for leadership and authenticity in our current business environment. During this 5 minute exchange, Barry, Aaron and Shawn talk about the importance of today’s leaders evolving from “commanders” to “facilitators” in order to get the most out of their employees, partners and customers.

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Crowdsourcing Customer Support
Featuring: Aaron Strout, VP of Social Media, Mzinga

Watch as Aaron and Mzinga Chairman, Barry Libert, talk to executive producer of Skillsoft, Shawn Hunter, about the benefits of crowdsourcing your customer support. During this 5 minute exchange, Barry, Aaron and Shawn talk about how leading companies like Virgin Mobile are partnering with their customers to provide customer service and valuable product feedback.

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Building Online Communities to Benefit Business
Featuring: Rusty Williams, Sr. Vice President, Channels & Business Development, Mzinga

Listen in as Josh interviews Mzinga's very own, Rusty Williams. During this brief interview, Josh and Rusty talk about getting started with an online community along with examples of companies that are successfully building online communities to improve their top and bottom lines.

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Building a “We” Company in the Financial Services Industry
Featuring: Barry Libert, Chairman, Mzinga

Listen to Barry’s keynote address to over 2,500 financial services and insurance professionals at the annual ACORD/LOMA Conference. His keynote covers the basics of building a “WE” or open and transparent organization, addressing your organization’s “WE” readiness along with several case study companies that are successfully embracing the concept of “WE.”

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Hiring in a Web 2.0 World
Featuring: Aaron Strout, VP of Social Media, Mzinga

Listen as Aaron talks with the attendees of Social Media Breakfast 7 about his experiment of using social media to improve the hiring process. During his presentation, Aaron talks about the best practices and pitfalls of this new way of recruiting talent.

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Online Communities for Business
Featuring: Aaron Strout, VP of Social Media, Mzinga

Live from the South by Southwest Conference 2008, Aaron talks about Mzinga’s role in building communities for big businesses. Aaron also addresses online community best practices and pitfalls during this 6 minute video.

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Twitter: The Business Impacts & Potential Featuring: Jim Storer, Sr. Director of Social Media Strategy, Mzinga

Want to hear how Twitter changed Jim’s life? Listen in as he explains the business value of this powerful new microblogging tool to the crowd at Social Media Breakfast 2.

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